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PRIVACY POLICY
Website: urbanfishing.online Last updated: June 2025 Effective date: June 2025
Summary: Urban Fishing respects your privacy. We collect only the data we need to operate the site and improve your experience. We do not sell your personal information to anyone.
This Privacy Policy explains how Urban Fishing (“we”, “us”, or “our”), operating at urbanfishing.online, collects, uses, stores, and protects information about visitors (“you”) to our website. By using our site, you agree to the practices described in this policy.
1. Information We Collect
Information you provide directly:
- When you contact us via our contact form or email, we collect your name, email address, and the content of your message.
- If you subscribe to any newsletter or email updates, we collect your email address.
Information collected automatically:
- Log data: Our hosting provider may automatically log your IP address, browser type, operating system, referring URLs, pages visited, and time spent on pages.
- Cookies: We use cookies and similar tracking technologies to analyse site traffic and improve user experience. See Section 5 for full details.
- Analytics data: We use Google Analytics to understand how visitors use our site. This data is aggregated and anonymised.
2. How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and messages
- Send emails you have opted into, such as newsletters, if applicable
- Analyse and improve our website content and user experience
- Monitor for security threats or technical issues
- Comply with legal obligations
- Display relevant advertisements via Google AdSense — see Section 4
3. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data on the following legal bases:
- Consent: Where you have given explicit consent, for example newsletter sign-up
- Legitimate interests: For analytics and improving the site
- Legal obligation: Where required by law
- Contract: When processing is necessary to respond to your requests
4. Advertising — Google AdSense
We display advertisements on our site through Google AdSense. Google may use cookies and web beacons to serve ads based on your prior visits to our site and other sites on the internet. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our site.
You may opt out of personalised advertising by visiting Google Ads Settings at google.com/settings/ads or by visiting aboutads.info.
For more information on how Google uses data, please see Google’s Privacy and Terms at policies.google.com/technologies/partner-sites.
5. Cookies
Our website uses cookies — small text files stored on your device. We use the following types of cookies:
- Strictly necessary cookies: Required for the site to function. Cannot be disabled.
- Analytics cookies: Google Analytics cookies that help us understand how visitors use the site, such as _ga and _gid.
- Advertising cookies: Used by Google AdSense to serve relevant advertisements.
- Preference cookies: Remember your preferences, for example your cookie consent choice.
You can control or delete cookies through your browser settings. Note that disabling certain cookies may affect your experience on our site.
6. Third-Party Services
We use the following third-party services that may collect data:
- Google Analytics — website traffic analysis
- Google AdSense — advertising
- Hosting provider — server infrastructure, subject to their own privacy terms
We are not responsible for the privacy practices of third-party services. We encourage you to review their privacy policies.
7. Affiliate Links
Some links on our site are affiliate links. If you click an affiliate link and make a purchase, we may earn a commission at no additional cost to you. Affiliate networks we may participate in include Amazon Associates and others. These services may use their own cookies. See our Affiliate Disclosure for full details.
8. Data Retention
We retain your personal data only as long as necessary for the purposes outlined in this policy, or as required by law. Contact form submissions are retained for up to 12 months. Analytics data is retained in accordance with Google Analytics’ default retention settings.
9. Data Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.
10. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- The right to access the personal data we hold about you
- The right to request correction of inaccurate data
- The right to request deletion of your data, also known as the right to be forgotten
- The right to object to or restrict processing
- The right to data portability
- The right to withdraw consent at any time where processing is based on consent
To exercise any of these rights, please contact us at contact@urbanfishing.online.
11. Children’s Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.
12. External Links
Our site may contain links to external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policy of every website you visit.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated date. Continued use of our site after changes are posted constitutes your acceptance of the updated policy.
Contact Us
Urban Fishing Email: contact@urbanfishing.online Website: urbanfishing.online